Branding

Why is color so important? [stag_image style=”no-filter” src=”http://www.synapseconsultinggroup.com/wp-content/uploads/2014/03/photodune-5545862-colored-ideas-s.jpg” alignment=”none” url=””] Yellow  Optimistic and youthful Often used to grab a viewer’s attention Orange Aggressiveness Used as a call to action and attention grabber Red Energy Increase heart rate and creates urgency Often seen with a sale or references to food Pink Romantic and feminine Used to